Kempsey Businesses Navigating Bypass Impact

The Macleay Valley Coast has had a successful Christmas/New Year Holiday Season.  Being the first summer holidays since the Kempsey Frederickton Bypass opened late March 2013.

This has been the result of initiatives by the local industry, one being a joint partnership with the local industry, Kempsey Shire Council and Destination New South Wales to create a new marketing campaign.  This includes a new website, enewsletters and three billboards on the Pacific Highway at Grafton, Taree and Tamworth.

Watch the news story which was on NBN News, 14th of January, about the result of the Bypass to the area, with interviews with local business owners, Visitor Information Centre and visitors alike.